Puy du Fou, an award winning international immersive cultural and historical themed visitor attraction operator, has instructed Savills as it looks to secure its first UK site. The experienced operator is looking for a 300-400 acre site in Central England, preferably within a 40 mile radius of Oxford.
Puy du Fou puts on world class shows and reinvests 100% of its profits into further artistic developments. It currently operates in two locations – Les Epesses in the Pays de la Loire region of western France and Toledo, Spain. This would be the company’s third international site.
Puy du Fou is an experienced operator which has recently celebrated its 45th anniversary in 2022. It has twice been elected “Best Theme Park in the World” and won 15 awards around the world in the last five years for its creativity, its excellence, and its originality. In June 2022, Puy du Fou was elected No.1 theme park worldwide by the visitors in the TripAdvisor Travellers’ Choice ranking.
Ian Simpson, head of the leisure and trade-related team at Savills, says: “Puy du Fou is an incredibly popular interactive visitor attraction that centres its shows on a country’s unique history. The operator has been attracted to the UK because of the richness and depth of British history and culture and we are delighted to support the group in its search.”
“In recent years we have seen the popularity of experiential and immersive visitor attractions grow in the UK and with the UK’s extensive history, this will add a unique experience for the British public.”
The creation of a unique artistic concept
Through art and creativity, Puy du Fou has invented a unique artistic model in the entertainment industry without rollercoasters and rides. It is a new kind experience for all generations where visitors discover spectacular world-class shows and are immersed in ultrarealistic and moving realms infused with local culture, History and legends.
Created in western France in 1977, it has grown to become France’s second most visited attraction and is one of the most popular tourist attractions in France. In 2021, Puy du Fou opened in Spain, demonstrating the universal nature of Puy du Fou’s artistic model through thrilling world-class shows. Puy du Fou is seeking to develop a number of sites across the world and the UK is one of the key destinations attracted by Britain’s extensive and interesting History on which the shows will be based.
Substantial investment in local communities
Puy du Fou is a private not-for-profit initiative which reinvests 100% of its profits into further artistic developments. This enables the company to provide substantial investment into its key values which include conservation of the environment, protection of wildlife and engagement with the local community in education and commercial initiatives.
Thanks to its artistic boldness and continued investment, Puy du Fou has enjoyed consistent success since its creation. In western France, Puy du Fou, has a proven track record of making a substantial contribution to the economy in the surrounding area, creating up to 2,500 direct jobs.