Property Management Marketing

The provision of a marketing management and consultancy service to retail, leisure and mixed use properties.

How we can help you:

Working closely with property surveyors and on-site management teams, our expert consultancy services are used to review and set annual marketing budgets and strategies, and tender of any required specialist agencies.

 

Our Expertise:

Our experienced team ensures that all marketing, PR and event strategies develop in-line with the changing needs of tenants, customer lifestyle and purchasing habits and economic conditions. 

Our services cover all areas of marketing. These include:

  • PR, creative and event management 
  • Budget and agency audit to ensure maximisation of activity & budgets, in-line with service charge code of best practise
  • Assessment, strategy development setting and management of strategies & budgets
  • The tendering of required expertise services
  • Development of rebrands and website
  • Management of customer research
  • Management of Social Media

Prior to the implementation of strategies for each property, activity commences with a full internal and external marketing audit, followed by the tender of any specialist services required, including; customer research, creative, e-communications, PR, events and rebranding. 

Tailored to meet specific property objectives, every strategy is unique, delivering PR, creative and event schedules that focus on key calendar dates, unique adhoc customer-driven activities and participation in community-wide activities. All activities are overseen by the team from planning to execution. 

We have a proven track record in developing and managing strategies for annual budgets between £15,000 - £395,000. SMRC adopt a strategic approach to budget apportionment, providing each property with creativity and direction to the highest value.

 

Key contacts

Claire Johnson

Claire Johnson

Head of Marketing
Property Management

Savills Manchester

+44 (0) 161 244 7731